Voices of Influence
Economists Diane Swonk and Bart van Ark discuss signs of economic recovery and whether or not media can affect the pace of recovery, and Northwestern University PR professor Clarke Caywood writes about the critical part public relations should play in communicating the recovery
Viewpoints
Consumer experts and corporate communications professionals share their perspectives on what companies need to be mindful of when communicating the recovery and their role in it to consumers, investors, and the media
Roundtable
Senior Ketchum counselors from around the globe answer this question: “What are challenges that companies in your region face as the global economy begins to recover, and how can communications and marketing help address them?
Street Smarts
Stats on what consumers and business leaders are thinking about the economy
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Voices of Influence
As the economy continues to recover, how much does what we say about the recovery matter? In this installation of “Viewpoints,” noted economists Diane Swonk and Bart van Ark discuss signs of economic recovery and whether or not media can affect the pace of recovery, and Northwestern University PR professor Clarke Caywood writes about the critical part public relations should play in communicating the recovery.
Diane Swonk,
Senior Managing Director and Chief Economist, Mesirow Financial
Bart van Ark,
Senior Vice President and Chief Economist, The Conference Board
Clarke Caywood, Ph.D.
Director, Graduate Program in Public Relations, Northwestern University
Perspectives Staff
- Senior Editor, Calmetta Coleman
- Editor, Joseph Priest
- Editor, Gerilyn Rodgers
- Partner, Corporate Communications, Mindy Rubinstein
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