
“It’s the district (that’s important in this election). It’s people going home to their districts and emphasizing who they are, what they do, explaining their votes the best they can, and how it all works in the big unknown, which is energizing your base. It’s something that neither party can take for granted.”

On this fall’s election dynamics for vulnerable Republican
Congressional candidates:
When (Congress) came back from its August recess, we started picking up
steam again and it looked like we would be doing OK. Three weeks later, we
had the Foley (scandal) start to unfold. At a time when gas prices started
to come down and interest rates were starting to come down and the deficit
had been cut by half, we’re talking about things other than that. It’s
been very difficult for Republicans to get out that (economic) message….
The point remains, it’s the district (that’s important in this
election). It’s people going home to their districts and emphasizing
who they are, what they do, explaining their votes the best they can, and how
it all works in the big unknown, which is energizing your base. It’s
something that neither party can take for granted. And how many Republicans
are vulnerable comes down to how successful those local Republicans will be
in their districts in terms of energizing their base. One thing we’ve
learned how to do very well is contacting and mobilizing volunteers on the
ground on behalf of candidates.
On where Republican Party moderates go:
It’s interesting for those of us in communication companies to talk to
where the moderates go. With the fragmentation of the media, it allows
us to go to our respective corners to get our message out, to talk to the people
we need to. And yet if you’re trying to appeal to moderates, it’s
difficult to find the effective communication venue that can work on your behalf. One
way Republicans caught up in 1994 was the advent of talk radio. That
became the communications venue of choice for revving up the base of Republicans
conservatives. Now you have different TV stations and the proliferation
of cable, multimedia, podcasting, and blogs that present new challenges for
both parties to get the message across.
On the outlook in Congress should Democrats regain control of
at least the House:
You’re going to have a bunch of seats the Democrats could win that shouldn’t
belong to Democrats. They have to be very careful how to vote (because it) puts
them in a very precarious position whether they’d ever come back. There’s
going to be some tension within the Democratic Party. It’s going to be
very challenging….
On the other hand, I could see the Democrats getting into power and do what
they said they would do – hold a lot of investigations and oversight
hearings. They have the ability to stop the president and his cabinet
from putting together any kind of agenda moving forward toward the last two
years and try to draw as sharp a distinction as possible.
On the 2008 elections:
Republicans are better off in 2008 if they keep the House. Maybe they
can accomplish and close up some of the goals they started right before the (Mike)
Foley scandal hit to lay the table for 2008....
On former New York Mayor Rudy Giuliani’s chances in 2008:
Look at his popularity throughout this country. Every day, he’s campaigning
throughout the South on behalf of very conservative candidates who have their
very conservative voters show up. You see an element of leadership and
bipartisanship represented by Giuliani. I think it could happen in 2008.